1 2006 merlot international conference 8-11 august 2006 working with and learning from the world’s...

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• 2006 MERLOT International Conference 8-11 August 2006

Working With and Learning From the World’s Best

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Jane Ross, Alberta Maurice Hladik, Ottawa

James Stewart, Arizona Ashis Gupta, Calgary

Monica Bolesta, Connecticut Wilf Backhaus, Calgary

Andrew Creed, Australia UMUC Faculty & Assistants

Integrating an Executive in Residence into an Online MBA Course in Global Business

MBA & Executive ProgramsGraduate School of Management & Technology

University of Maryland University College

UMUC - Work and Learn with the Best!

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AMBA 606 - Organizations & the External EnvironmentGlobal Business

A pressing question

How can sustainable business skills in the global environment be imparted to online students?

Part 1: Add a virtual executive in residence

Jane Ross

Part 2: Expand learning resources across courses

James Stewart

Part 3: Perspective from an Executive in Residence

Maurice Hladik

Part 4: Lessons learned, questions and comments


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Part 1: Add a virtual executive in residence

2000

• UMUC Web Tycho - Proprietary online technology

• Team teaching situation - Dispersed global faculty

• Who & what skills needed? - Expand teaching resources

• Think differently - Technology, guest teleconferences

2002

• Program and needs growing - Business people welcome

• Identify resource people - Ask for their help & integrate them

2003

• First virtual executive in residence, global business

2004 - 2006

• Expand virtual executives in residence to other classes


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A Virtual Executive in Residence

How to integrate an EiRin an online program & course

Support- key people onside- new teaching relationships- identify the best- broad range of skills!

How to add a virtualExecutive in Residence

Research & Contact- business schools- visual arts & writing- learn from existing models- patron, paid, volunteer, other


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Contributions of Executive in ResidenceContent enrichment

• For students and faculty• Industry perspectives• Sustainable business• Global perspective• Specific case examples• Dialogue and debate• Project consultation• Current insights• Teleconferences


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Contributions of Executive in Residence Teleconferences

To Remind!

Wrap-up teleconference with Executive-in-Residence Maurice Hladik

• Review AMBA 606 topics in view of global events !

• Pull your case study learning together !

• Bridge knowledge between AMBA 606 and AMBA 607 !

Conference 1 Conference 2

When: July 19, 2006, 05:00 PM ET July 19, 2006, 08:30 PM ET Conference ID: 9890 Conference ID: 8262Call: 301-985-7663 Toll free: 1-800-888-0388

Register: via e-mail with Faculty Assistant Jacob Krivoruchko; copy your professor and Dr. Ross [email protected]

You will not want to miss!

mailto:[email protected]

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Contributions of Executive in ResidenceCurrent insights - email

From: Maurice HladikMaurice Hladik To: James Stewart; Wilf BackhausSent: Wednesday, August 02, 2006

Starving for Fuel: How Ethanol Production Contributes to Global Hunger - Lester Brown www.theglobalist.com/StoryId.aspx?StoryId

Wilf and James, Just winding up invitation only Dept. Energy workshop in Washington on how US is going to produce 30 % of transportation fuels by 2030 from forest material, marginal land and non food agricultural residues. Fuel from foodcrops was hardly mentioned - is deemed relatively insignificant and non sustainable.

The numbers in the article are correct on starch calorie equivalent to fill a SUV but those close to the industry do not discuss this doomsday scenario - as all food produced in US, only tiny percentage goes to energy production. This will increase for corn but wheat (better human food) is too expensive to use. The rest of the world even less so except for Brazil which is on par with the US but with sugar which is only calories. 518 Maurice

mailto:[email protected]

http://www.theglobalist.com/StoryId.aspx?StoryId=5518

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Part 2. Expand learning resources across coursesJames Stewart, AMBA 604 & AMBA 606

• Know the syllabi of all courses

• Adjust earlier courses’ content to feed into AMBA 606’s

• Motivate students in earlier courses with how they will expand their learning in AMBA 606

• Use selected AMBA 606 EiR materials in earlier courses

• Exchange current news items, commented, with all program faculty

• Anticipate students’ learning needs in advance of AMBA 607.


B/U 10

How AMBA 604 Uses Its EiR- Operations Management -

• Focus on:– Knowledge

management– Careers in technical

management– Gender motivation

• Exposure to: – International program

management– Defense industry

ethics Dr. Judie Forbes


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Part 3: Insights from a Virtual Executive in Residence Maurice Hladik

• How I became an Executive in Residence

• Globalization?

- Rules based international commerce and law so all players know and practice common rules of engagement.

- Organized sport and organized religion have led the way.


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What I do as a virtual Executive in Residence

• Encouraged to present business world as I see it, even if in conflict with some course material – however, usually compliments.

• Never asked to prepare lectures - free to deliver on subject matter and content.

• Deliverables:

- three conferences per semester– each repeated three times on such subjects as globalization, sustainability, and preparing effective executive summaries.

End of semester teleconference chronicles major world events and experiences

that occurred during course along with relevance to course topics covered.

- unstructured activities with moniker “Practical Insights” where students are encouraged to -- raise questions they might have about course material, job,

world or current events.

- interface with faculty on current business trends and emerging issues. E.g.,brought sustainability from “tree hugger” concept to a mainline business

discipline. Took 3 years!


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Other EiR functions and observations

• From time to time, suggest where academy and academics can be more businesslike in their approach.

• Encourage adoption of current business practices in academic MBA conferencing - a key issue.

• Distance learning more realistic environment than traditional classroom in preparing MBA students for the business world.

• Spin-offs - the student coop concept.

• Integrate learning from sustainable business world, e.g., IOGEN


Sustainability and Iogen

Imparting sustainable business skills to students in the

global online learning environment

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Who is Iogen?

• Headquartered in Ottawa,Canada, Iogen Corporation is aleading industrialbiotechnology companyspecializing in cellulose-basedenzyme technology

• Iogen operates the world’slargest pre-commercialcellulose ethanol facility

• Production of cellulose ethanolcommenced in April 2004

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Iogen’s cellulose ethanol process

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Iogen enzyme and cellulose ethanol facility

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Front end hammermilling of wheat straw

Global Available Acreage

Mongolia

Japan

Malaysia

Germany

Thailand

Mexico

Ukraine

Argentina

Canada

Russia

India

1018

448

1369

535

651

167

1105

437

111

102

103

265

73

50

246

42

38

19

42

13

5

322

Total Available Acreage(M acres)

Mongolia

Japan

Malaysia

Germany

Thailand

Mexico

Ukraine

Argentina

Canada

Russia

India

3.5

0.4

1.1

3.7

3.7

5.3

56.5

11.5

0.5

2.1

1.5

2.6

1.2

0.8

5.6

0.5

0.7

0.8

0.7

0.1

0.3

124.6

Available Acreage Per Capita(M acres)

Cropland

Pastureland

According to the FAO, there are 3.8B acres currently used for agriculture and another 8.6B acres of pastureland, of which ~5B could be converted to agricultural use

Source: Ceres

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Potential Western Canadian Sites

4

27

5 814

9

15

21

3

1216

2013

11 19

18

6

1

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Iogen Cellulose Ethanol PlantPreliminary U.S. Feedstock Availability Assessment

Based on total combined wheat and barley straw and corn stover averages for 1999/2000drawn within a 100 km radius (metric tonnes)

1. MN-ND South (4.8)

2. NW KS -S. Central NE (4.3)

3. OK Panhandle (KS,CO,OK,TX) (4.2)

4. SW Nebraska (Chase County) (4.1)

5. Western KS – Eastern CO (3.8)

6. North Central South Dakota (3.5)

7. North East CO (3.3)

8. Hodgeman -KS (3.1)

9. South Central Kansas (2.9)

10. MN-ND North (2.5)

11. NE Montana (2.2)

12. Whitman-Lata (WA-ID) (2.2)

13. North Central Montana (2.2)

14. N. Central KS (2.2)

15. N. Central OK (1.9)

16. Lincoln – Adams – Grant (WA) (1.8)

17. Butte (CA) (1.7) (includes rice straw)

18. Central North Dakota (1.7)

19. NW North Dakota (1.6)

20. Walla Walla – Umatilla (WA-OR) (1.5)

21. SW Oklahoma (1.2)

22. San Joaquin (CA) (.94) (includes rice straw)

Not Estimated

<10,000

10,000 -24,999

25,000-49,999

50,000-99,999

100,000-149,999

150,000+

ACRES

Reference: Superimposed on the USDA Map - All Wheat 1999 - Harvested Acres by County created by USDA National Agricultural Statistics Service.

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29 J

anua

ry 0

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Iogen Cellulose Ethanol PlantPreliminary U.S. Feedstock Availability Assessment

Based on total corn stover averages for 1999/2000drawn within a 100 km radius (metric tonnes)

Reference: Superimposed on the USDA Map - All Corn for Grain 1999 - Harvested Acres by County created by USDA National Agricultural Statistics Service.

Not Estimated

<10,000

10,000 -24,999

25,000-49,999

50,000-99,999

100,000-149,999

150,000+

ACRES

7 4

10

13

8

11 6 3

2 1 9

15

14

51216

17

18

19

20

21

22 2324

1. E. Central IL - W. Central IN (11.7)

2. W. Central IL (11.0)

3. North IL (10.9)

4. N. Central IA – S.Central MN (9.6)

5. S. Eastern NE (8.9)

6. East Central IA (8.6)

7. NW Iowa – SW MN (8.4)

8. Central MN (8.3)

9. Central Indiana (7.8)

10. West Central Iowa (7.7)

11. S. Central Iowa (7.5)

12. S. Central NE (6.6)

13. NE Iowa – SE MN (6.3)

14. NE Nebraska (5.9)

15. South Illinois (3.6)

16. SW NE – Chase County (3.4)

17. OK Panhandle (KS,CO,OK,TX) (2.9)

18. NW KS – S. West NE (2.5)

19. MN-ND South (2.5)

20. N. Central SD (2.3)

21. NE Colorado (2.2)

22. W. Kansas – Eastern CO (1.9)

23. Hodgeman (1.6)

24. S. Central KS (.84)

29 J

anua

ry 0

2

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States capable of supporting a

cellulose ethanol industry

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DOE & USDA: Cellulose ethanol could displace over 30% of U.S. present petroleum consumption

“The purpose of this report is to determine whether the land resources of the United States are capable of producing a sustainable supply of biomass sufficient to displace 30% of the country’s present petroleum consumption (i.e. 60 billion gallons per year) … 1 billion dry tons of biomass feedstock per year.

The short answer to the question … is yes.”

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Switchgrass Today• Field yield = 5 tonnes of dry matter per acre• Cellulose ethanol yield = 320 litres/80 gallons per

tonne• Value of switchgrass in the windrow = $15 per

tonne (based on contracted straw with oil at $60/barrel)

• Yield to farmer = $75 per acre in the windrow• Cellulose ethanol yield per acre = 1600 litres/400

gallons

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Switchgrass Future

• Field yield = 10 tons of dry matter per acre

• Cellulose ethanol yield = 400 litres/100 gallons per tonne

• Yield to farmer ~> $200 per acre in the windrow

• Other dedicated biomass perennials: miscanthus, short rotation coppice willow, and energy cane show equal promise

• Cellulose ethanol yield per acre = 4000 litres/1000 gallons

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Source: Alberta Agriculture Food and Rural Development/Iogen Study, 2004

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Part 4 - Lessons learned

Lessons learned include

• Use of an Executive-in-Residence has proven to be a cost-effective way to both broaden and deepen student learning in an online MBA seminar in global business

• An internationally-based faculty with a mix of academics and practitioners has substantially enriched student learning in this seminar

• Sharing and coordinating seminar content within an online MBA program has also proven beneficial, to both faculty and students


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Lessons learnedStudent experience - email communication

From: Barbara Jones

To: Jane Ross

Sent: Wednesday, July 26, 2006 7:22 PM

Subject: Executive in ResidenceI found Mr. Hladik's contributions to be very useful. His experience in international business added real-

life insight to the textbook and other readings, especially when he was able to provide examples of actual

events in which he participated. I found the "practical insights" to be my favorite readings each week. Mr.

Hladik's articles were unpretentious and didn't always agree with other sources in the course, which added

depth to the material and helped us exercise critical thinking. Mr. Hladik served almost like a mentor to us

who have no global business exposure.

Thank you for all your efforts this semester!

Barb


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Lessons learned Student experience - email communication

From: Paul Brown

To: Jane Ross

Sent: Monday, July 31, 2006

Subject: Executive in Residence

As an older, more experienced student with over twenty-nine years of working experience, I was somewhat skeptical what I could learn from an Executive in Residence. Maurice Hladik was a pleasant surprise. He brings not only a realistic view to the academic world, but his expertise on sustainability provided me a new outlook for my business responsibilities. I have thoroughly enjoyed reading his weekly insights and joining him during teleconferences where he was very open to discussion of the topics at hand. Having an Executive in Residence definitely rounds out the class with a solid foundation of practicality.

Paul


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Applying lessons learned in class Student experience - Executive Summary Testimonial

Global Meeting Place. 7/19/2006

I have a real-life executive summary experience to share with the class. I had been trying, literally for months, to spend some time with our CFO to present some insurance proposals to him. It was difficult to schedule this with him, and I finally asked him for a maximum of 30 minutes of his time.

I had to present months of research and proposals to him, but I did it by creating a bullet-format executive summary that listed the challenges and possible solutions. Then I created a small table that showed the advantages and disadvantages of each in bullet format. Finally, I included a 3-bullet recap of my recommended solution. The meeting was over in well under 30 minutes and I had his full support. Later he called and complimented me and thanked me for distilling it down.

I just wanted to let you know that the executive summary skills we have practiced this semester will serve us well in our careers. By Barbara Jones.


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Your comments & questions!

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Integrating an Executive in Residence Into an Online MBA Course in Global Business

Work and learn with the world’s best ...

MBA & Executive ProgramsGraduate School of Management & TechnologyUniversity of Maryland University College

www.umuc.edu

Jane Ross, Maurice Hladik, James Stewart, Monica Bolesta, Wilf Backhaus, Andrew Creed, Ashis Gupta,

1 2006 merlot international conference 8-11 august 2006 working with and learning from the world’s...

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