04 kdu eastin nov 8 9
TRANSCRIPT
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011 3
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Our Offices are Communities that Can Become Orchestras
Robert Alan Black, Ph.D., CSP
4
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Our Offices are Communities that can Become Orchestras
Robert Alan Black, Ph.D., CSP
5
CC,rr,ee,88,nn,gg!! CapabilitiesCapabilities CC,rr,ee,88,nn,gg!! CapabilitiesCapabilities
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Time forTime forGraduationGraduation
Time forTime forGraduationGraduation
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
CC,rr,ee,88,nn,gg!! CapabilitiesCapabilities CC,rr,ee,88,nn,gg!! CapabilitiesCapabilities
Why do we need
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Goals of this SessionHelp you accept.
…that you are more creative than you may believe?
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Goals of this SessionHelp you accept.
…that ALL employees are and can become more creative than you may believe.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Goals of this Session
.
…to share a working system for developing Cre8ng Communities within your office or workplace.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Goals of this Session.
…and to experiment with creative thinking techniques and a Creative Solution Generating Process.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
![Page 13: 04 kdu eastin nov 8 9](https://reader036.vdocuments.us/reader036/viewer/2022062418/554f60ffb4c905bb178b471f/html5/thumbnails/13.jpg)
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Who Are You?See possibilities
Self- knowledgeable
Self-actualizing
Self-disciplined
Sense of destiny
Sensitive
Severely critical of…
Specific interests
Synthesize correctly
Tolerant of ambiguity
Adaptable
Curious
Divergent thinker
Energetic
Fantasize, able to
Flexible thinker
Fluent
Future oriented
Humor
Idealistic
Imaginative
Independent
Ingenious
Learning, always
Non-conforming
Not motivated by money
Observant, highly
Open-ended
Original - uniqueness
Passionate about their work
Perceive world differently
Question asker
Circle, check, markall of the following traitsthat fit you now.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
![Page 15: 04 kdu eastin nov 8 9](https://reader036.vdocuments.us/reader036/viewer/2022062418/554f60ffb4c905bb178b471f/html5/thumbnails/15.jpg)
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Let’s Let’s BREAK someBREAK someCrayonsCrayons
Let’s Let’s BREAK someBREAK someCrayonsCrayons
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
creative people spend20 minutes looking at a
orange juice box
because it says "concentrate."
creative people spend20 minutes looking at a
orange juice box
because it says "concentrate."
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Creativity is Your Choice
Daily make the choiceto be Creative in much to most of what you do.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Are you aAre you a
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
What is it?
WhatMightit be?
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
what is half of...
12
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
what is half of...
126, 1, 2, 1 x 6, 2 x 3,
11:30, 1/2 dozen
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
what is half of...
1 2X IItwe lve
IIIIII IIIIII
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
OtherOther uses for ...
BricksBricks
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Other uses for a...
WaterbottlesWaterbottles
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
CreativeThinking
Tools
ForcedRelationships
Animal (a-z) Product
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
CreativeThinking
Tools Idea Grid
Bread Meat Top’g Veg Fruit Snack Dessert
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
1.2.3.4.5.6.7.8.9.
10.
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
1. Play it safe
2. Know your limitations : pigeonhole yourself
3. It's just a job, keep your mouth shut
4. Show you're the smartest guy in the room, make skepticism your middle name
5. Be the tough guy, demand to see the data
6. Respect history, always give the past \ the benefit of the doubt
7. Stop the madness before it can get started
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
1. Play it safe
2. Know your limitations : pigeonhole yourself
3. It's just a job, keep your mouth shut
4. Show you're the smartest guy in the room, make skepticism your middle name
5. Be the tough guy, demand to see the data
6. Respect history, always give the past \ the benefit of the doubt
7. Stop the madness before it can get started Uncreative
Uncreative
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
8. Been there, done that. Use experience as a weapon
9. Keep your eyes closed... your mind too
10. Assume there is no problem
11. Underestimate your customers
12. Be a mentor, give sound advice to people who for you
13. Be suspicious of the "creatives"
14. When all else fails, act like a grown-up
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
8. Been there, done that. Use experience as a weapon
9. Keep your eyes closed... your mind too
10. Assume there is no problem
11. Underestimate your customers
12. Be a mentor, give sound advice to people who for you
13. Be suspicious of the "creatives"
14. When all else fails, act like a grown-up
Uncreative
Uncreative
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
http://www.cre8ng.com
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
What do You Need
IDEAS for
What do You Need
IDEAS for??
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
=
Divergent Thinking Tool
Brainstorming
Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
=
Divergent Thinking Tool
Brainwriting
Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
=
Divergent Thinking Tool
Alphabetizing
ABCDEFG
HIJKLM
NOPQRST
UVWXYZ
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.C.A.M.P.E.R. CHECKLISTING
S.C.A.M.P.E.R. is a form of CHECKLIST. A CHECKLLIST is a prepared list of words, verbs, questions that you can use that can spark new ideas, change your thinking or your point of view or even you mood and the direction your thinking at the moment and take you into many directions.
S.C.A.M.P.E.R. was created by Bob Eberle, teacher/educational consultant in the 1970 s to teach the concept of CHECKLISTING to school children by using a memory device (acronym) that they could easily remember when they needed to generate new ideas or remember existing or past ideas. It is used as the foundation for Michael Michalko’s excellent Creative Thinking Tools book…THINKERTOYS.
First StepWrite out the word S.C.A.M.P.E.R. vertically on a piece of paper or on a flip chart/chalkboard or other surface that the group can see.
Second StepWrite out what the 7 letters stand for.
Third StepThen use each of the 7 by asking questions using these verbs to improve/change/revise your challenge or problem to generate potential ideas and solutions.
Fourth StepRead over the ideas you have produced and select the bestTo work on to turn them into HOT SOLUTIONS to use.
=
S. = substituteC. = combineA. = adapt, adoptM. = minify, magnifyP. = put to other usesE. = eliminateR. = reverse
Divergent Thinking Tool
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Forced RelationshipsThis is an idea generating technique that appears in many books about creative thinking and creative thinking or innovation tools.
First Stepchoose something totally unrelated to the problem or challengeYou or your group are working on.
Second StepList everything you or your group know about it.(Who? What? When? Where? Why? How?… physical, visual, tactile,…all senses, good and bad)
Third StepList everything you or your group know about your problem or challenge. (WWWWWH…and using all the senses)
Fourth StepTake items/details/aspects from the first list and FORCE FIT them to features Or details from the second list. Your goal is to see if the features from The randomly chosen, unrelated thing/animal sparks ideas for
improving, Changing, correcting features of the problem.
A traditional example or warm-up for doing this consists of…
1st. Ask the person or group to write everything they know about a canary (or a bird in their country.
2nd. Ask the person or group to write everything they know about the chair they are sitting in.
3rd. Then I ask them to combine (FORCE FIT or make a FORCED Relationship) one item from the canary list with The chair’s list with the goal to improve, change, correct the chair design or to generate ideas for designing the ultimate chair.
Sample
+ =
Feathers-Soft + chair is hard = make seat softYellow + chair is ship gray = add color
Divergent Thinking Tool
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.ng
S – Supporting
P – Promoting
R – Recognizing and Rewarding
E – Encouraging and Educating
A – Applying
D – Developing
C,r,E,8,N,G!Creative Solution Seeking Process
C – Collect, choose your challenge to generate creative ideas for solutionsr – read, reap, reorganize information about your challengeE – examine the information and various ways to look at your challenge and choose the one that best defines your challenge best8 – generate ideas for your challenge using 8 different approaches, creative thinking tools and techniquesN – Narrow down your many ideas into the best and narrow those down to one you are willing to commit to and/or are excited aboutG – Gather resources: human and other, generate
a plan, schedule and GO FOR IT!
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
“A journey of 1,000 miles begins with a single step.”
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011 43
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011 44
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.SUPPORTING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D. PROMOTING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.RECOGNIZING
REWARDING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.ENCOURAGING
EDUCATING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.APPLYING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
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Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.DEVELOPING
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
How do you Collect orGenerateIDEAS
How do you Collect orGenerateIDEAS ?
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Creative Solution Generating Process
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
C – Collect, choose your challenge to generate creative ideas for solutions
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
r – read, reap, reorganize information about your challenge
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
E – Examine E – Examine the information and various ways to look at your challenge and choose the one that best defines your challenge best
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
8 – generate ideas for your challenge using 8 different approaches, creative thinking tools and techniques
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
N – Narrow down your many ideas into the best and narrow those down to one you are willing to commit to and/or are excited about
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
G – Gather resources: human and other, generate a plan, schedule and GO FOR IT!
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
C – Collect, choose your challenge to generate creative ideas for solutionsr – read, reap, reorganize information about your challengeE – examine the information and various ways to look at your challenge and choose the one that best defines your challenge best8 – generate ideas for your challenge using 8 different approaches, creative thinking tools and techniquesN – Narrow down your many ideas into the best and narrow those down to one you are willing to commit to and/or are excited aboutG – Gather resources: human and other, generate a plan, schedule and GO FOR IT!
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
How willYou ApplyYour Ideas
How willYou ApplyYour Ideas??
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Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Our Offices are Communities that Can Become Orchestras
Robert Alan Black, Ph.D., CSP
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