«NARKOMOVSKAYA NORMA» VODKA

Moscow 2010

HISTORYSince 2004 AlcoGlassGroup (the old name Amega Steklo-Holding) has been holding a market share as a manufacturer of finished glass molds for bottles for alcoholic drinks. We distribute the finished glass molds over the glassworks of Russia.

In 2007 we registered the trade mark “Narkomovskaya Norma” proved to be one of the company’s most profitable projects. Following successful launch in CIS countries, the vodka “Narkomovskaya Norma” entered the Russian market in 2008. The vodka “Narkomovskaya Norma” reflects the specialty of our company as an alcohol drinks manufacturer and developer of glass molds, all in one. Each bottle is accompanied with a faceted glass – traditional, convenient attribute of vodka consumption.

We would like to recover the past fame of the faceted glass so undeservedly forgotten by the society! Everyone who bought Narkomovskaya Norma has a chance to enjoy the traditions of Russian people who combined and merged together two national symbols – the vodka and the glass; the drink and the measure of its consumption.

The vodka “Narkomovskaya Norma” was developed by a team of adherents aimed at a perfect quality product infused with the experience of past generations of native bottlers, modern purification and quality control technologies. We've made the vodka we are proud of!

«NARKOMOVSKAYA NORMA» VODKA

The vodka “Narkomovskaya Norma” put on the market in 2008 easily won popularity among the public.

Narkomovskaya Norma is made at a modern manufacturing enterprise in Moscow region using Lux class alcohol as a base and a formulation invented by the Scientific-Research Institute of Food Biotechnology in Moscow.

To create Narkomovskaya Norma we combine age-old manufacturing practices for vodka and state-of-the-art technologies and rigid quality control of the drink made.

MANUFACTURINGRodina (ex.CapitalCity) is a highly competitive and promising manufacturer with immense potential which holds stable Russian alcohol market positions and introduces only interesting and attractive products to meet demands of both megacities and local markets all over Russia.

The manufacturing plant has up-to-date equipment and applies advanced manufacturing techniques in combination with ancient national traditions. All types of vodka manufactured by Rodina conform to Russian and Western quality standards.

Manufacturing lines of the plant are equipped with sophisticated machinery and supplied with premium quality raw materials. Apart from purely process aspects, on-site psychological and cultural environment is also kept in mind. Only good people and comfortable atmosphere can make good quality vodka - this is a rule for the plant workers. That is why AlcoGlassGroup LLC has chosen this enterprise as a manufacture for its own brand “Narkomovskaya Norma.”

The plant is situated in Moscow region, the city of Dolgoprudny.

BOTTLEThere is some special appeal in that intricate shape of «Narkomovskaya Norma» bottle.

Each glass is fixed to the bottle with a quaint plastic attachment (holder) specially designed for Narkomovskaya Norma.

The label is produced by using state-of-the-art equipment and has a hot stamping made of gold foil, mat and gloss varnish.

The bottle bottom resembles a faceted glass. The bottle top is provided with an additional «cap» in the shape of a true faceted glass – a useful and convenient container for vodka drinking.

SERTIFICATE

RANGE OF PRODUCTS

High quality Lux class grain alcohol from the best Russian suppliers, water prepared by carbon and silver treatment, and perfectly matched component ratios give the drink delicate aroma and «velvety» taste with multiple savours. Special attention is also paid to the selection of ingredients for varietal vodkas – we use only natural additives.

RANGE OF PRODUCTSNarkomovskaya Norma Lux True Russian classic vodka! Crystal clear, mild, with a taste and aroma typical of vodka. Lux class alcohol. Concentration 40 %. 0,5l.

Narkomovskaya Norma Cedar Mild vodka fabricated

according to original formulation. Natural organic components give the vodka refinement of taste.

Lux class alcohol. Natural honey. Tincture of shelled cedar nuts.

Concentration 40 %. 0,5l.

Narkomovskya Norma Bread It combines the best

properties of Russian vodka. It is notable for its natural taste, purity and a nice aroma of oven-fresh bread.

Lux class alcohol. Tincture of wheat bread.

Concentration 40 %. 0,5l.

Contractual price. The form of payment – 100 %

Narkomovskaya Norma MildExtra mild vodka. Addition of alcoholized resins gives the vodka mild flavour and light aroma of resins.Lux class alcohol. Tincture of alcoholized resins. Concentration 40 %. 0,5l.

Narkomovskaya Norma, Birch kidneys-based Original vodka with natural tincture of birch kidneys which gives the drink fresh savors and an attractive aftertaste. Lux class alcohol. Tincture of birch kidneys. Concentration 40 %. 0,5l.

REPRESENTATIONNowadays, the vodka “Narkomovskaya Norma” is available in 11 500 market outlets all over Russia: from Murmansk and Saint-Petersburg to Yakutia and Transbaikalia. Narkomovskaya Norma is represented in key Russian cities: Moscow, Saint-Petersburg, Chelyabinsk, Krasnodar, Volgograd, Nizhni Novgorod, Ufa.

We are represented in big federal and regional distributive networks:

ADVERTISING

press

internet

market outlets

SPONSORSHIPThe first match of this football 2010 season Russia’s national team played against that of Hungary. The vodka “Narkomovskaya Norma” was a sponsor for our team.

It also takes an active part in organization of events associated with the Victory Day.

ACHIEVEMENTS

Exhibition “Prodexpo” is an international scale event which reflects the real state of affairs in the industry: competitiveness, effectiveness, financial stability and development prospects for the market players can be judged from whether they take part in this prestigious show and from the results of such participation. The trade mark “Narkomovskaya Norma” (AlcoGlassGroup) undoubtedly did perfectly well: the stand designed in the shape of a glass – identification mark of the company – proved to be unique and not only was in the limelight but also emphasized the company’s status. The results of participation in the international show were also beyond all expectations: three names of vodka (Narkomovskaya NORMA Lux, Narkomovskaya NORMA Cedar and Narkomovskaya NORMA Bread), at a time, were awarded with the gold medal in the nomination “Best Product – 2010”.

In 2008 the company participated in the international tasting competition “Best Vodka of the Year” where there were represented the following vodkas “Narkomovskaya Norma”: bread, cedar, and lux.

The results were obtained through blind testing involving independent observers and mass media. Evaluation criteria included organoleptic indicators such as color, aroma and taste.

Taste properties of the vodkas “Narkomovskaya Norma” were given a high prize from the expert committee. Thus, the vodka “Narkomovskaya Norma Cedar” got the silver and “Narkomovskaya Norma Lux” – the bronze in the nomination “Discovery of the Year”.

CONTACTS

«AlcoGlassGroup» LLC

Moscow129343, Russia

tel./fax: +7 (495) 600 30 19

info@amega-1mile.ru

www.amegasteklo.ruwww.NORMA.su