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© GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted in full compliance with the GSMA’s anti- trust compliance policy

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Page 1: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014

The Global API FederationNovember 2014

Restricted - Confidential Information © GSM Association 2014

All GSMA meetings are conducted in full compliance with the GSMA’s anti-trust compliance

policy

Page 2: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 2

Interoperability is a critical need

There is an explosion of the number and types of: Networks Services & Operations Operators & Service Providers

This demands: Interoperability of Networks Interworking of applications and transparency between services Interfacing between operators & service providers

Source: http://www.eolss.net/sample-chapters/c05/e6-108-22.pdf

A Global API Federation

Page 3: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 3

A cross-operator strategy is key for an attractive API proposition within the Telco industry

Content (music, video, games...)

Social Networks

Automotive

E-Commerce

AT&

T

VZ

W

VO

D

CM

NTT

CU

TEF

CU

AM

KD

DI

next

10

next

20

next

50

oth

er

21

2

Large Enterprises & Industries Serve customers irrespective of the operator who enables their connectivity

Telcos Customer reach is restricted by regional footprints

GSMA is facilitating a cross-operator approach to enable co-operation of different industries with different footprints

A Global API Federation

Page 4: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 4

The API Exchange is …

An enabling technology platform for operators– Delivering customer base discoverability to service providers – Engineered by operators, GSMA and our technology partner, Apigee– For the GSMA, by Apigee, the service platform for operators is based on a

Master Service agreement, to ensure major functional and commercial characteristics

Light of touch federation architecture, not old school “man-in-the-middle” aggregation architecture, allows operators to

– Own the direct developer / service provider relationship– Market cross-operator API via your normal channels / platforms, e.g. your

developer portal – Keep in control of your Network API exposure endpoint– Manage your authentication policy, i.e. which developers / which apps are

allowed to use it and general policy– Manage customer consent (security / user experience)

A Global API Federation

Page 5: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 5

What is Mobile Connect?

The first Identity API to be launched on the API Exchange

A Global API Federation

Page 6: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 6

The API Exchange is the key platform for federated interoperable Mobile Connect deployments

Service Providers

MNOMNOMNOMNOMNOMNONetwork Operator

Developer Portal

Network Operator

Network Operator

Mobile Connect

Developer Portal

Operators directly deploying Mobile Connect and providing

facilities for Developers/Service Providers to on-board

Operators directly deploying Mobile Connect, but who cannot support Service Provider on-boarding

Operators deploying Mobile Connect via a

GSMA managed service partner

API federation for global,

cross-operator reach

Service Providers

An option to facilitate

Service Provider

on-boarding

Service Providers

Mobile Connect

Mobile Connect

Mobile Connect

Accelerator

A Global API Federation

Page 7: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 7

The API Exchange Value Proposition

Developers and service providers can access a worldwide customer database of all operators’ subscribers

– For on-boarding, they can work with one operator or in time, on-board for the Mobile Connect API via the Mobile Connect Developer Portal

Develop once, deploy anywhere quickly and easily will be compelling to developers and services providers alike, especially at large global brands

A global ecosystem of developers, service providers and a worldwide customer base enabled by operators will stimulate innovation, usage and revenues

A simple, yet sophisticated framework for cooperation, similar to the successful roaming cooperation

Native and web apps on any kind of device will benefit

A Global API Federation

Page 8: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 8

The API Exchange can be utilised in a phased approachT

ime-

to-l

aun

chIn

teg

rati

on

eff

ort

AP

I Exc

han

ge

cost

API Exchange Prime / Premium Support for business process

federation across operators Efficient & scalable to serve

many Service Providers / apps in a multi-operator environment

Business process supporthighlow

high

low

API Exchange Base Offering global Network API federation

when 3rd party apps invoke the operator capability via a Network API

A Global API Federation

Page 9: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 9

API Exchange BaseGlobal API federation capability

Flow

Application calls central “Discovery” capability to

determine to which operator a subscriber / user of the application belongs, leveraging IP address, MSISDN, …

Return: Operator B details, API exposure endpoint address and access credentials

Application calls “API” of discovered, Operator B

(optional): Operator calls “Request Validator” to validate API access credentials

1

2

X

API

Operator B

API

Operator A

APIinvocation

Discovery

Application(Service Provider/Developer)

RequestValidator

X

1

App user (Subscriber of Operator B)

2

A Global API Federation

Page 10: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 10

The API Exchange Prime/PremiumBusiness process and scalability for apps / developers / operators

Developer / service provider registration at one(1) place App on-boarding (technical)

– Complete resource provision, i.e. SDK, specifications, sandbox access … T&Cs management

– All Network Operator T&Cs

– Developers / service providers sign T&Cs from all operators at one(1) place

– Developers / service providers become notified of Network Operator changed T&Cs to confirm acceptance

App registration and API endpoint credential management at one(1) place

(1) “one” place can be any operator or (complementary) a central common service provider portal

A Global API Federation

Page 11: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 11

App approval including black/white listing by all operators API usage reporting; aggregation from all participating operators Support for settlement (in case of a paid-for API)

– Support for a consolidated settlement with service provider / developers across all operators

– Support for inter-operator settlement in case service provider is settled by a single party on behalf of all participating operators

A Global API Federation

The API Exchange Prime/PremiumBusiness process and scalability for apps / developers / operators

Page 12: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 12

Status of the API Exchange

API Exchange is available today

– Mobile Connect is the first API to utilise the API Exchange

– It is in production for the cross-operator Mobile Connect API pilot in Sri Lanka

It can also be used for other APIs Documentation is available from GSMA and Infocentre 2 GSMA facilitates operators to enter into federation agreements The Master Service contract with Apigee is signed – providing a solid basis

for operators to leverage it API Exchange in its baseline version is FREE for operators

A Global API Federation

Page 13: © GSM Association 2014 The Global API Federation November 2014 Restricted - Confidential Information © GSM Association 2014 All GSMA meetings are conducted

© GSM Association 2014 13

OperatorOperator

The API Exchange has been engineered by a GSMA effort, shaped by major operators, built by Apigee

Apigee operates and provides API Exchange to operators. Apigee contracts directly with each participating operator Please contact us to receive more information

Contract for the API Exchange

service provisioning

Contract for service definition,

commercials, IPR, service evolution, …

New requirements

Operator

A Global API Federation