© 2012 market connections, inc. aol government mobility study gtra - june 25, 2012

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© 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

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Page 1: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

© 2012 Market Connections, Inc.

AOL GovernmentMobility StudyGTRA - June 25, 2012

Page 2: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

7% have not adopted any mobile technology

12% have just started

48% are crawling

22% are walking

10% are running

One-third of respondents state that their agencies are leading the charge

Six in ten are less progressive, but have begun the journey

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

64% 36%

Less progressive More progressive

2% are marathon ready

2

Agencies are making progress in enabling employees with mobile technologies

In your opinion, which of the following best describes your agency or department’s progression in enabling employees with mobile technologies?

AOL GOVERNMENT MOBILITY STUDY

Page 3: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

3IMPACT OF MOBILE TECHNOLOGY ON PRODUCTIVITY AND IT OPERATIONS

What aspects of mobility do you believe show the greatest potential for cost savings through improved employee productivity?

Cost savings expected through increased productivity

Nearly all think that productivity and cost savings will result from mobile technology making telework easier

Making telework easier

82%

Allowing employees to

complete their work in the field

75%

Sharing information and

collaborating more effectively

71%

Immediate access to agency data to facilitate decision

making

67%

Ability to respond to emergencies

faster

63%

Page 4: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

4IMPACT OF MOBILE TECHNOLOGY ON PRODUCTIVITY AND IT OPERATIONS

In which areas would you expect to see cost increases as a result of transitioning to mobile technology for employees?

Cost increases inevitable with mobile transitionThe greatest anticipated areas for increased costs transitioning to mobile technology arewireless/carrier subscriptions and devices

Note: Multiple responses allowed. Percentages will add to >100%.

Wirelessand carrier

subscriptions

72%

Number and cost for

devices per employee

68%

Securing multiple

mobile devices and platforms

62%

Help desk/support for

mobile services

61%

Page 5: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

5IMPACT OF MOBILE TECHNOLOGY ON PRODUCTIVITY AND IT OPERATIONS

On average, how many hours a week do you estimate employees like yourself can recapture or redeploy if fully enabled to work mobily?

Enabling employees to work on the go will save hoursHalf think that they could recapture or redeploy at least seven hours per week if fully enabled to work mobily

None

Less than 1 hour

1-2 hours

3-4 hours

5-6 hours

7-8 hours

9-10 hours

11-12 hours

More than 12 hours

0% 5% 10% 15% 20% 25% 30%

1%2%

10%24%

16%15%

11%4%

19%

Average hours recaptured or redeployed per week

Page 6: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

6

SAMPLE CALLOUT BOX FOR QUOTE

IMPACT OF MOBILE TECHNOLOGY ON PRODUCTIVITY AND IT OPERATIONS

Mobile budget is lacking for most and will need significant increases to meet needs

Is the budget allocated to mobile technology sufficient to meet your agency or department’s need? Approximately how much will the budget for mobile technology need to increase to meet needs?

How much would budget need to increase to meet

needs?Those who have adopted some mobile technology

40%Yes

60%No

54% Significantly

43% Somewhat

4% Slightly

Budget Sufficient to Meet Needs?

n=146 n=82

Page 7: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

7BARRIERS, SUPPORT NEEDED AND BEST PRACTICES

Lack of understanding/commitment from senior man-

agement

Policy concerns

Compliance andlegal concerns

Privacy concerns

Budget concerns

Security

0% 10% 20% 30% 40% 50% 60% 70% 80%

25%

26%

27%

28%

48%

70%

Security is more often mentioned as a barrier by De-fense respondents (79%) as com-pared to Federal Civilians (64%)

What do you believe are the top three barriers to supporting mobility technology and services for employees and citizens/constituents?

Note: Multiple responses allowed, percentages will add to >100%. Only barriers with >25% of mentions are shown.

Security is the greatest barrier to supporting mobile technology, especially to Defense employeesOther than security and budget, there is little differentiation between other barriers

Page 8: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

Agencies are most concerned about data being compromised

BARRIERS, SUPPORT NEEDED AND BEST PRACTICES 8

What aspects of mobile technology security are challenging for your agency or department?

Three-quarters see potential data compromise as a security challenge

Note: Multiple responses allowed. Percentages will add to >100%. Only challenges with >20% mentions shown.

The po

ssib

ility

of d

ata

bein

g co

mpr

omise

d

The ne

ed to

secu

re b

oth

the

appl

icat

ion

and

the de

vice

Stand

ards

, policy an

d

lega

l iss

ues

Iden

tity m

anag

emen

t/

auth

entic

ation

Empl

oyee

s being

allo

wed

to

brin

g th

eir o

wn

device

s (BYO

D)

The po

ssib

ility

of l

osin

g da

ta0%

20%

40%

60%

80%

100% 77%60% 58% 51% 45% 42%

Security Challenges

Page 9: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

9BARRIERS, SUPPORT NEEDED AND BEST PRACTICES

What support or information, aside from additional budget, do you feel your agency needs in order to facilitate mobility strategy decisions across your entire agency?

The plurality would like roadmaps,

less want more actual policyEmployees also tend to want better vehicles to acquire and share mobility tools and support

Note: Multiple responses allowed. Percentages will add to >100%.

6% say that they do not need any additional support or information in order to facilitate mobile strategy decisions.

Less than one- third• 31% More policy

available at the federal level

More than one-third• 37% Improved inter-

agency collaboration• 38% Reusable

standards in architecture

• 38% Relaxation of agency policies

About 40%•44% More guidance or roadmaps

•43% Sharing of tools and support

•41% Better acquisition vehicles

Page 10: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

10MOBILE TECHNOLOGY ADOPTION, DEVELOPMENT AND DEPLOYMENT

Other

Contracted for a new mobile task order

A third party through an existing contract

Government non-IT staff

Government IT staff

0% 20% 40% 60% 80%

7%

16%

25%

25%

72%

Developer of Agency Mobile Sites and Apps

How was your agency’s mobile website or application (app) developed?

Agencies tend to use their own IT staff to develop mobile websites and apps

Note: Multiple responses allowed. Percentages will add to >100%.

Other includes:• Challenge.gov• Given the application

for free• Developed by a family

member

Page 11: © 2012 Market Connections, Inc. AOL Government Mobility Study GTRA - June 25, 2012

AOL GOVERNMENT MOBILE TECHNOLOGY STUDY | MARKET CONNECTIONS, INC. | 703.378.2025

Study Conclusions / Potential Next Steps

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• Agency managers are optimistic about the potential for mobilityo They sense opportunities for significant productivity improvements and

operational savingso They identify multiple areas where savings might be achieved (lower real estate

costs, reduced IT hardware/software/support costs, greater use of employees’ time.)

o They also show real progress in developing mobile apps/websites for citizens and employees

• But they struggle with how to pay for investments needed for mobilityo They anticipate additional costs and new processes will be needed to achieve

broader savingso But IT departments worry they must absorb new costs, while savings flow outside

of IT

• They also need a clearer roadmap of how best to embrace mobilityo Data and mobile device security issues remain a key barrier to progresso Better acquisition vehicles, support tools and guidance are needed

• Expectations of IT savings don’t match up with expected device useo Managers don’t foresee significant shift from traditional hardware to mobile

devices -- so savings will need to be carefully examined and likely come from new IT service models

• The opportunities for transformation from mobility falls on executive management, not just IT departments

AOL GOVERNMENT MOBILITY STUDY