© 2011 fidelity national information services, inc. and its subsidiaries. [fi names]’s [mobile...

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© 2011 Fidelity National Information Services, Inc. and its subsidiaries. [FI Names]’s [Mobile Deposit Product Name} Overview Employee Training Presentation

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© 2011 Fidelity National Information Services, Inc. and its subsidiaries.

[FI Names]’s [Mobile Deposit Product Name} OverviewEmployee Training Presentation

Introducing [Mobile Deposit Product Name]From [Bank Name]

• What is it?– [Mobile Deposit Product Name] is a smartphone application that allows our customers to

deposit checks using the built-in camera on their smart phone– A new low-cost, convenient self-service deposit channel

• Why are we offering this product?– [Mobile Deposit Product Name] positions [Bank Name] as a leader in mobile innovation– This makes banking/depositing easier for our clients– Competitive advantage– Next generation of banking, mobile savvy consumers

• Your role in promoting [Mobile Deposit Product Name]– Product education and understanding– Value propositions and customer benefits– Customer qualification– Enrollment process

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Introducing [Mobile Deposit Product Name]From [Bank Name]

• What does introducing a mobile deposit product mean for our business?– Improved customer loyalty. Providing this service as part of our offering will bring clients a

convenient, low-cost deposit channel that allows customers to make deposits where and when it’s convenient for them. This in turn, develops loyal customers.

– Increased customer retention. The industry has shown a serious consumer demand for mobile access and more convenient deposit channels. Offering this allows [Bank Name] to attract and retain mobile savvy, next generation consumers.

– Higher customer satisfaction. This product brings convenience and control to our customers, which improves the overall customer experience. Deposits are a significant portion of banking, and easing the deposit process will better satisfy our customers.

– Additional revenue stream. The per-deposit fees charged for using this service brings [Bank Name] a new source of non-interest fee income.

– Competitive advantage. Mobile deposit is the latest “gold rush” opportunity for [Bank Name] to gain market share. [Bank Name] can use this service to lure customers from competitors.

– Lower check processing costs. Direct consumers to a lower cost deposit channel, help reduce the amount of paper handled and processed by [Bank Name].

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The BenefitsHow will our customers benefit?

• Customer benefits:– Convenience – Our customers can now make deposits on their time, using existing technology

(smartphones)• Lower fixed investment for merchants (no scanners, no scanner maintenance/replacement costs)

– Time savings – Eliminate trips to the branch/ATM– Faster deposit posting – Rapid funds availability– Improved channel access – An additional way for customers to bank with [Bank Name]– Improved record keeping – Customers can save checks until they clear– Mobile savvy consumers – it’s an exciting new way to deposit checks

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[Mobile Deposit Product Name]How it works

Customer enrolls, downloads and

Initiates application

Deposits are processed and reviewed using normal deposit processes – exceptions are reviewed

Customer enters log-in credentials and

taps “make a deposit”

Customer keys in deposit amount

and hits enter

Customer photographs front and back of endorsed check

Deposit is transmitted

Customer receives deposit confirmation

Enrollment ProcessHow do customers sign up?

• {Insert [Bank Name] enrollment process details}– Examples:

• Customers can enroll online by visiting [www.bankname.com/mobiledeposit] to enter information and apply for enrollment in [Mobile Deposit Product Name]

• Customers can sign-up online at [www.bankname.com/mobiledeposit] or within our branches by providing customer information, mobile phone information, etc.

• After enrollment occurs, and is approved, customers can download the app. from [insert location]

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Note: Your enrollment process may differ based on your deployment strategy. There are several effective enrollment strategies. Depending upon how your institution markets the service (mass marketing approach, trusted/segmented customers or commercial accounts), you may have a different message or enrollment approach.

The Launch PlanRollout dates and marketing

• Launch date: [Date]• Marketing strategy and sales efforts vary based on general consumer target vs.

commercial/small business accounts• Marketing materials available:

– Website/landing page/microsite: [Insert URL]– Web demo – Web page banners (animated and static)– HTML e-mail series– Direct mail materials

• Postcard• Statement insert

– In-branch materials• Poster • Print ad• Table tent

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Marketing Tool KitMarketing [Mobile Deposit Product Name]

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General Consumer Target Market Commercial/Business Account Target Market

StatementInserts

Postcards and HTML E-mails

Posters and Web Banners

Frequently Asked Questions

• What is [Mobile Deposit Product Name]?– [Mobile Deposit Product Name] is an application built for smartphones that allows our

customers to deposit checks using the camera feature on their smartphones.

• Does the application work with my mobile phone?– [Mobile Deposit Product Name] works with [list of supported devices]

• Is the service safe to use?– Yes, the application is secure and relies on industry-leading technology and secure workflow

to keep deposit transactional data safe and encrypted

• Are there limits on how many deposits I can make?– Yes, when using the service, customers can make [number of deposits] per day.

• Is there a dollar limit on how much I can deposit?– Yes, the maximum dollar value check that can deposited using the app. is [deposit threshold]

• What do I do with my checks once I’ve deposited them using the app?– You may save your checks until they have cleared, and been deposited. You may feel free to

keep them longer, however, always ensure checks are destroyed properly and securely.

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Frequently Asked Questions(Con’t)

• Do I need a [Bank Name] checking or savings account to use this service?– Suggested answer: Yes, you must have an open [Bank Name] checking or savings account for

at least [XX ] months (with no more than XX returned deposit items in the past XX days, and must be an active [Bank Name] Internet banking user

• How do I go about taking pictures of checks?– Hold your phone horizontally over the check, position the camera with the check within the

red camera guides. Remember to take the picture in good light– The image/photo must contain a readable check number, endorsement and payee name– The check image must contain a readable numeric and legal amount of the check

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Thank You.

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